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  • Shilpa’s Yoga – the Secret of Shilpa Shetty’s Fitness Released on Dvds and Vcds on Shemaroo Entertainment

    Posted on August 3rd, 2009 admin No comments

    The yoga video is shot at the beautiful backwaters of Gods own country ‘Kerala’. Directed by Manisha Jha, under the instruction of Yoga instructor Shiv Kumar Mishra and produced by Shilpa Shetty, Shilpa’s Yoga is very well executed, picturised on the scenic beach with ceremonial elephants and Kalaripayattu fighters in the background and the demonstration of Asanas in a simplified manner . A release function was held with Shilpa Shetty present with eminent personalities.

    The event was hosted by Mr. Atul Maroo of M/s Shemaroo Entertainment in association with M/s JMD Limited and Hospitality Partner Hotel Crown Plaza. Shilpa Shetty says “It’s a management system for life and it is the most holistic approch to life that I have ever come across. It strengthens, tones and cures. It works on body, mind and soul. Yoga has had a spectacular impact on my life “. Atul Maroo, Joint Managing Director, Shemaroo Entertainment states, “A title like yoga sounds ancient; yet the way ‘Shilpa’s Yoga’ is filmed is mind blowing moreover Shilpa has added an aesthetic touch to it with her genuine belief in yoga. We at Shemaroo are really proud to be associated with this lifestyle product”. This DVD is an introduction to ‘dynamic free-flow’ yoga practice by Shilpa Shetty. It is inclusive of various chapters – to begin with is an introduction by the renowned actress Shilpa herself.

    The introduction is followed with ‘Asanas [Postures]‘ like ‘Back Asanas’, ‘Stomach Asanas’, ‘Standing Asanas’, ‘Sitting Asanas’, ‘Neck and Shoulder Asanas’ and Pranayam [Breathing]. This running time of over 60 minutes approx. The VCD’s are launched in Hindi & English priced at Rs 99/- & Rs 149/- respectively. The DVD is priced at Rs. 299/- and it also has a bonus Audio CD of Shilpa’s Lounge Music along with bonus features that includes ‘Music Video’ ‘behind the scenes’ , ’stills’, ‘bloopers’, ‘15 minutes quick fix’ and but off course a tete-tete with Shilpa Shetty. Shilpa’s Yoga can also be accessed from your mobile phone. Videos of each individual Asana & Images of the Asana are available across all operators. Some operators are also carrying a step by step of the Asana. Shilpa’s Yoga Mobile downloads are also available on http://wap.shemaroo.com. ‘Shilpa’s Yoga’ will serve as a perfect gift for your well wishers and all your loved ones & also help you stay fit too. For further information and Video Review contact: Madhuri Gada – Alternative Content Tel (Dir): 4031 9726, Email:madhuri@shemaroo.com Sunita Nair – PR & Corporate Communications, Tel (Dir): 4031 9757, Email: sunita@shemaroo.com

    Shemaroo Entertainment Pvt. Ltd. in its Home Video business has set upon creating an alternative wave in Home Viewing with the launch of VCDs & DVDs specially catering to the discerning customer tastes for Literature, Music, Sports, Spiritual, Self Motivation, Childrens, Fitness, Hobbies, Travel, Sex Education to name a few. Shemaroo has acquired over a 100 titles across all genres ‘as part of their Alternative Content. The releases in this category are available in DVD and VCD formats Children Series – ‘Animal Song Book’ and ‘Kids Discovering History’; Philosophy Series – ‘How To Relax With Yourself’ and ‘Loving And Accepting Yourself’; Motivational / Spiritual Series – ‘Deepak Chopra’s: ‘The Seven Spiritual Laws of Success’; Literature Series – Shakespeare’s ‘Macbeth’ and ‘The Taming of the Shrew’; Glamour Series; ‘Bikini Destination’, ‘The Best of the Girls’; Fitness – ‘Shilpa’s Yoga’; Music – ‘The Gurus of Bandish – Pandit Bhimsen Joshi and Ustad Rashid Khan’; Sex Education: ‘Kamasutra’ Sports: Management; and lots more.

    Started as a free lance writer earlier for Maharashtra Herald Newspaper, then with the Pune-Mid-Day. Have also contributed for articles on websites

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